Hasbro Cinematic Universe Takes Shape With Writers for G.I. Joe, Micronauts, Visionaries, M.A.S.K. and ROM

THR is reporting that Hasbro Cinematic Universe will include Hasbro’s G.I. Joe, Micronauts, Visionaries, M.A.S.K. (Mobile Armored Strike Kommand) and ROM brands. Hasbro and Paramount are leading with an impressive group of writers to jump start their new franchises.

Hasbro’s cinematic universe has assembled its writers room, with a Pulitzer Prize winner, an Eisner-winning comic book author and Marvel Studios scribes among those who will be clacking the keyboard.

Michael Chabon, who wrote the novel The Amazing Adventures of Kavalier & Clay and worked on Spider-Man 2, Brian K. Vaughan, the creator of seminal comic works Y: The Last Man and Saga, and Guardians of the Galaxy and Captain Marvel co-writer Nicole Perlman, will help develop a plan for the creation of an interconnected onscreen universe featuring Hasbro’s G.I. Joe, Micronauts, Visionaries, M.A.S.K. (Mobile Armored Strike Kommand) and ROM brands.

Also in the group

Lindsey Beer, who was just hired to adapt Kingkiller Chronicle for Lionsgate

Cheo Coker, showrunner of Marvel’s Netflix show Luke Cage

John Francis Daley and Jonathan Goldstein, the comedy writing team who penned Spider-Man: Homecoming

Joe Robert Cole (a writer on People vs. OJ Simpson who is also writing Black Panther for Marvel)

Jeff Pinkner, who wrote the adaptation of Stephen King’s The Dark Tower

Nicole Riegel (writer behind the Blacklist script Dogfight),and Geneva Robertson (one of the writers of new Tomb Raider movie project).

Akiva Goldsman, who won an Oscar for A Beautiful Mind, will oversee the writers room on behalf of Hasbro and Paramount as well as serving as executive producer for all of the films. He is already serving in a similar capacity for Hasbro’s Transformers writers room and the new session is meant to build on its successful fruits and established road map.

The collective’s first meeting will be held Monday on the Paramount lot. Paramount is integrally involved with Hasbro’s cinematic universe and has been the company’s partner on the $3.8 billion grossing Transformers franchise as well as the G.I Joe movies.

Also on hand for the writers room will be Hasbro artists to help up draw up concepts and characters.

THR goes further in detail as to the new approach by the studio in expanding their creative team.

The room is diverse, with a strong concentration of black and women writers, something that is unusual not only in fanboy genre spheres but even in Hollywood circles, in which tentpoles tend to be written by a small circle of scribes.

“We first and foremost put together a list of writers who we wanted to be in business with and could be the worldbuilders that we needed, said Davis. “But we want to be sure that in the room we have diverse perspectives, diverse backgrounds, and diverse experiences.”

For example, the properties involved in the universe, such as G.I. Joe and M.A.S.K., have traditionally skewed towards the male segment but Hasbro wants to broaden the focus on the movies, to make them more inclusive. It’s a theme that already exists in the brands, said Davis.

“Female empowerment is a central theme through a lot of these properties and one of the reasons we wanted diverse voices,” he said.

Said Paramount Pictures chairman and CEO Brad Grey: "Bringing together a writers room of this caliber is a bold step for our partnership, and one that we believe is critical for building these brands into new, successful franchises for the future.”

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